What is the Best Email Service


Another question I hear all too often is

What is the Best Email Service?

What is the Best email serviceMy answer, of course, is Bardwell Media, but I know what they are getting at.  We are just glad they want to use bulk email to target their customers.  So for those who hadn’t thought about using a bulk email service, let me give you a little push.

Did you know that:

  • The #1 activity on a mobile device is checking email?
  • The average return on email marketing investment is $44.25 for every dollar spent!
  • There are 3x times as many email accounts as all of Facebook and Twitter combined.
  • Video email click-through rates can be up to 175% higher than static email marketing messages.

 

According to the results of the 2013 Online Video Marketing and Business Video Trends Survey report, 60 percent of marketers find video email an effective way to engage prospects and customers.!

What is the best email service is the one that converts.  Whether you use Mailchimp, Constant Contact, Salesforce, etc., just use something.  Email provides a better, more information packed way to communicate with your consumers than just a single social media post.

Remember, you need to send out emails with the goal of CONVERSION.  So be sure to track your open rates, your CTR, what device, and especially when people open the emails.  Then track the conversion.

Bardwell Media can help you setup and create an email marketing campaign, and of course track the conversions.  Let’s get started today.